Sturgeon Bay, Wis. (October 22, 2024) – Destination Sturgeon Bay is kicking off the holiday season with TWO weekends packed with festive fun for everyone! Sponsored by Door County Daily News, this holiday celebration will take place Saturday, November 16 and Friday November 22 through Saturday, November 23.
Starting on Saturday, November 16 the Annual Christmas by the Bay Parade will begin at 10:00 am! The parade route begins at Sawyer Park to Oak Street, turns right onto Madison Avenue, crosses the Michigan Street Bridge, turns left onto 3rd Ave., and will end at the intersection of Jefferson St. & 3rd Ave. From 10:00 am to 2:00 pm, Third Avenue PlayWorks (TAP) will host their first Indoor Winter Market of the season, featuring local vendors, art, crafts, food, drinks and more! Don’t miss the chance to see Santa’s live reindeer and snap a photo with them at the Old Bell Tower located at the Community Foundation Square from 11:00 am to 1:00 pm! Hop on the Downtown Trolley for easy loops around town, and check out the Festival of Trees at the Door County Maritime Museum, plus kids will have a chance to meet Santa, participate in cookie decorating, and do crafts at the museum between 11:00 am and 2:00 pm.
The holiday fun continues Friday, November 22 with the Unwrapping Community Car Cruise at 5:30 pm! This year’s community car cruise will begin at the Door County Fairgrounds, venture left on Egg Harbor Road, proceed down Jefferson St., turn left on 3rd Ave., turn right on Michigan Street, take the Steel Bridge across to Madison Ave., follow Green Bay Road, and then end at the Door County Cooperative Parking lot. Join us as we cruise through town, passing businesses as they “unwrap” their holiday storefronts for the first time this holiday season. The evening continues at 6:00 pm at the Old Bell Tower in Community Foundation Square with holiday tunes and a kids’ sing-along, followed by more holiday tunes from Sturgeon Bay Schools and the Door County Carolers along 3rd Ave. until 7:00 pm. Enjoy festive drinks and snacks from the Door County Mobile Bar as you soak in the holiday cheer, and wrap up the night with the Annual Tree Lighting Ceremony at 7:00 pm at the Old Bell Tower in Community Foundation Square.
New this year! On Saturday, November 23, join us for the Holiday Hop Sip & Shop from 11:00 am to 3:00 pm along the East and West-Side of Sturgeon Bay! Downtown Trolley loops will be running for easy access to all the best shopping spots. Plus, Santa will be at the Door County Historical Museum for a meet and greet from 11:00 am to 2:00 pm!
Mark your calendars for these festive weekends! Join us on Saturday, November 16, and again on Friday, November 22 through Saturday, November 23 for all the holiday fun, from parades and markets to tree lightings and Santa sightings. You won’t want to miss the magic of this Unwrapping Sturgeon Bay & Christmas by the Bay Holiday celebration!
For additional information on our Christmas by the Bay Weekends and other events presented by Destination Sturgeon Bay, please call (920) 743-6246 or visit SturgeonBay.net.