Sister Bay, Wis. (September 2, 2025) – Wulf Brothers, Door County’s trusted home comfort experts for over 120 years, is excited to celebrate the opening of its Sister Bay location. To mark the occasion, the community is invited to a weeklong Open House, Monday–Thursday, September 22–25, culminating in a Grand Opening Celebration on Thursday, September 25, from 10 AM–4 PM.
At the Grand Opening event, guests can look forward to tours, food, fun, and registering for a chance to win a Jacuzzi® Hot Tub! Visitors may register all week for a chance to win, with the winner announced live during Thursday’s event at 4 PM. The first 50 people to register will receive a free gift, so be sure to arrive early!
The celebration will also feature food provided by Savor BBQ & Taphouse, beverages, and fun! Live broadcasts from The Goat 105.1 will bring extra energy as the community comes together to celebrate this new chapter for Wulf Brothers and the Northern Door community.
“Our new Sister Bay location gives our Northern Door customers the chance to see our products and services firsthand,” said Cindy Katzke, General Manager for Wulf Brothers, Inc. “It’s an opportunity to tour the showroom, meet our knowledgeable team, and experience the same trusted service that has kept Door County homes comfortable for generations.”
Visitors are encouraged to explore the new showroom, meet the friendly Wulf Brothers team, and discover the full line of products and services that have kept homes across the peninsula comfortable for more than a century.
Open House & Grand Opening Celebration Event Details:
- Open House: Monday–Thursday, September 22–25 during normal business hours, 8 AM–4 PM. Register to win all week.
- Grand Opening Celebration: Thursday, September 25 from 10 AM–4 PM. Don’t miss the live Jacuzzi® Hot Tub drawing at 4 PM.
- Grand Opening Event Highlights: Showroom tours, food & drinks, live radio broadcasts, a Jacuzzi® Hot Tub Giveaway, and a free gift for the first 50 people to register!
- Location: Wulf Brothers Sister Bay Showroom – 2619 S Bay Shore Dr, Sister Bay, WI 54234
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